Generate new leads, build brand awareness, and fine-tune your strategy with a dedicated marketing partner. With more than 10 years of experience in the travel industry, Luxury Boutique Collections provides hotel representative services in UK dedicated to helping private hotels worldwide.




Increase brand awareness, bookings, and customer loyalty in 4 steps. We will

1. Listen

Set actionable goals that target four UK and European markets: corporate, leisure, groups, and events (MICE)

2. Plan

Create a bespoke, tactical action plan that will fine-tune your brand strategy and increase market share

3. Sell

Take an active, hands-on role in marketing by attending tradeshows, making sales calls, and converting inquiries

4. Review

Measure your results, analyze key drivers, and prove ROI by identifying the impact of every action

Hotel representative in UK


Hello – I’m Nunzio Giannone, the founder and managing director of Luxury Boutique Collections. Over the past 10 years, I have established and maintained key relationships with corporate clients and travel agencies. My connections are the key to maximizing your exposure in the UK and European markets.

Just like you, I’m drawn to the travel industry because I love to meet and serve people across multiple organizations and continents. As a boutique hotelier, you have the unique opportunity to deliver the highest level of comfort and care. I am passionate about helping luxury hotels grow, build loyalty, and serve more customers.

Together, we can amplify strengths, address weaknesses, and define what sets your brand apart. I will personally generate new leads and represent your brand with clarity and confidence. Our agency is based in London, so I am poised to meet with prospective customers, negotiate local contracts, convert inquiries, and attend industry events on your behalf.

Whether you’re looking for a marketing agency to take over your sales efforts or work as an extension of your team, I’m here to help. Let’s schedule a meeting to discuss the details!







Hotel representative in UK



In 2019, a group of hostels in the middle east hired luxury Boutique Collection to lead retargeting and revive stalled marketing effort. This hotel had been exclusively focused on attracting customers from China and the Middle East, so they were completely unknown in the UK.

Nunzio marketed to large companies in London, took sales meetings, personally followed up on local inquiries, and successfully contracted dozens of group stays. Luxury Boutique Collections secured new bookings totaling over a hundred thousand pounds for the hotel group in one month alone!

UK corporations were to book events, group stays, and meetings in the Middle East but they weren’t previously aware of the properties. Nunzio brought this hotel group to the forefront of the Luxury travel industry through extensive local contacts, out-of -the-box strategies, and hand-on engagement.


£1+ million annual business leads Hotel in London, 2018

30.5% London market revenue increase Hotel in Boston, 2018


Hotel representative in UK


Work directly with Nunzio as your single point of contact and go-to representative. We believe in the power of strong business relationships and personal service, so you will know exactly who is managing and marketing your brand at all times.


Unlike most hotel marketing agencies, we represent a limited number of clients and guarantee city exclusivity for your market. You deserve a marketing partner that is fully dedicated to maximizing your growth, not supporting the competition.


Our agency is based in London, and we are available outside of normal office hours to work with global clients. Stay up to date on everything with weekly performance reports, monthly business reviews, and face-to-face calls on your schedule.


Luxury Boutique Collections is proud to represent a growing number of elite properties around the world. Our client list is selective, and we only partner with boutique and luxury hotels that align with our commitment to deliver the highest level of comfort and care.

Our portfolio highlights hotels with luxurious guest suites, award-winning interior design, exclusive guest privileges, and Michelin-starred restaurants on site. It is our privilege to celebrate and promote those achievements.

From downtown Manhattan to Boston, London, Barcelona, and beyond, Luxury Boutique Collections gives boutique hoteliers a louder voice.


Toby Garden

General Manager & Regional Director

Nobu Hotel London Shoreditch

Amy W. Finsilver

General Manager

XV Beacon Hotel

Philip Truelove

General Manager

The Greenwich Hotel

Nicholas Davis

Director of Sales and Marketing

St. James's Hotel and Club

Anne Legrand

Cluster General Manager – London


Kara Smith

Director of Sales & Marketing

XV Beacon Hotel

Anjana Pandya

Managing Director

St. James's Hotel and Club

Howard Hartley

Former Director of Middle East and Diplomatic Sales Grosvenor House

A JW Marriott Hotel


Philip Truelove

General Manager
The Greenwich Hotel

We were looking for somebody who we could work with on a very personal basis that didn't represent other hotels in New York. I know Nunzio has a great hotel in Boston and here in London, but we wanted that more intimate relationship. And so we began to work together, I think, almost a year ago, and he certainly seems to have the ability to track down where any businesses is coming and going and has a great relationship with many of the travel agents.

Amy W. Finsilver

General Manager
XV Beacon Hotel

If someone has a smaller property and you can't afford to send people to travel to network to go to trade shows and represent your hotel at these events, he is a great person to be your prime example. A phenomenal asset and if he was in this country I would have him work for us on property. He has helped us spread the word about the property. He is incredibly supportive and thoughtful.

Toby Garden

General Manager &
Regional Director

As a person, Nunzio is incredibly warm, passionate, fun to have around. He brings great character and personality. He brings a spark. He brings good energy, and that resonates into the work he does. I'd describe them as being unique, definitely results driven,/and they deliver a very personal level of service.

Anne Legrand

Cluster General Manager
London Marriott

We saw results using Luxury Boutique Collections. In terms of groups and events, it was about 500k worth of business that we converted through them. If I was to describe Nunzio, I would say he is knowledgeable. He is very professional and very flexible and adapting himself with the rest of the team.

Howard Hartley

Former Director Of Middle East And Diplomatic Sales Grosvenor House A JW Marriott Hotel

Everybody can get to know an account, but you need to get to know the right person that will deliver you the business. And I think Nunzio really nailed that, and he made sure that all of the people that he was dealing with were actually the correct people and that they would deliver the business, too. He was the sales person everybody wanted in their team.

Kara Smith

Director Of Sales & Marketing
XV Beacon Hotel

Since day one Nunzio has been at the forefront of obtaining a very high level agency and he is able to get, the key contacts on property. He very much supports the hotel via social media and always re-shares our posts and stories as well as posting his own content to represent the hotel on his end as well. Nunzio really understands the luxury market and he understands the 15 Beacon brand.

Uzmaa Patel

Director of Sales & Events
Nobu Hotel London Shoreditch

Nunzio's greatest skills, if I had to outline them, because there are many, one would be collaboration, communication, and he's very emotionally intelligent. If you provide the strategy, you'll get a structured plan from Nunzio. We literally started with zero amount of bookings in corporate negotiated last year, and we saw a drastic improvement within the first six months. And now, as it stands, we're running around 20% in the corporate segment.

Nicholas Davis

Director Of Sales And Marketing
St. James's Hotel And Club

The value that Nunzio has been able to bring is that he knows the UK market and European markets, including the French and Italian markets. So, when looking to penetrate and solicit business from a particular market segment or geographic source market, I would highly recommend working with him.

Anjana Pandya

Managing Director
St. James's Hotel And Club

I knew that this gentleman would do really well in life and progress. I think he's fun, he brings a lot of energy, positiveness. He has a lot of contacts, which suited our brand. He understands from a client point of view as to what they're expecting, and hence he acts on it.


We represent luxury hotels around the world. Luxury Boutique Collections has successfully increased brand awareness and revenue for Beacon XV in Boston, The Greenwich Hotel in New York, Nobu Hotels in London Shoreditch and Barcelona, Royal Rose in Abu Dhabi, City Seasons in Dubai, and many others.


Our services are only open to a limited number of clients at a single time. We are passionate about building long-term partnerships with boutique hotels that deliver premium service and unique experiences.

After our initial consultation, Nunzio will develop a bespoke action plan and set goals to position your hotel as a leader in the luxury market. We will market your property to our extensive list of UK and European contacts in order to generate new leads in the corporate, group, MICE, and leisure targets. Track your progress with in-depth performance reports and stay connected with face-to-face calls.

No, we will work as an extension of your team on a monthly retainer. This pricing structure empowers us to work toward long-term goals within a set timeframe. We do not charge any hidden costs or commission fees.

We design bespoke action plans for each individual client. Leverage your strengths, capitalize on existing business, and generate new leads with our extensive list of industry contacts.

Your tailor-made service plan may include:


– In-person meetings to convert UK inquiries

– Organizing sales calls

– Direct mailing and e-newsletters

– Attending events and tradeshows on your behalf

– Training products and strategies

– Coordinating FAM trips

– Preparing service proposals

– Arranging appointments for sales trips

– Negotiating media and advertising plans

– Developing brand identity and strategy

– Planning pre-opening and re-opening

– And more…